Michelle Cohen co-founded Mitch-Stuart, Inc. in the early 90s to administer the very first miles program for charity in conjunction with American Airlines. Today, their business offers travel incentive packages for businesses and fundraising solutions that have helped nonprofit organizations raise almost a billion dollars in revenue since 1994. Based in Laguna Niguel, Calif., Mitch-Stuart created the Destinations of Excellenceô no-risk auction travel program in 2005 to create a new source of income for nonprofit fundraising. It garnered a Freddie Award from the hospitality industry in 2005 for their achievements.
Travel has since become recognized as one of the most compelling fundraising incentives and the co-founders have just created a revolutionary new program to further expand opportunities for businesses and to create additional revenue for nonprofit organizations. Michelle and Stuart helped create the travel incentive industry. They were both fundraising consultants for a national charitable organization in the early 90's when they approached American Airlines for a donation. The team was so successful in selling miles to their donors that American asked them to create and launch the first charitable miles program for the airline.
After 9-11's devastating impact on travel, they worked with hotel chains including Marriott and Fairmont by selling rooms for charitable auctions and donor incentives. They combined air and hotel to create their Destinations of Excellent packages and went on to extend cruise options, specialty sports trips and virtually any custom travel package requested. Their charitable travel incentive programs extended to businesses to reward employees, vendors and customers and this month they will announce an innovative new business platform that pairs their charitable donation programs with businesses. Power-Up with them at www.mitchstuart.com